Our journey has been defined by ongoing research and innovation, dedicated to redefining standards of beauty wherever we operate. It is therefore with great pleasure that we introduce BESANA CARPET LAB as the latest addition to our esteemed collection of offerings. Just as we have strived to push the boundaries of design and sustainability in our existing product range, we are excited to offer BESANA CARPET LAB, a company that shares our commitment to quality and innovation.

In our relentless pursuit of products and solutions to enhance every setting, we have curated another exceptional offering from Italy: Besana CarpetLab.

Established in 1987 by Roberto Besana, the company was affiliated with the renowned Association of the Italian Wool Industry until 1990. In 2007, the brand evolved into Besana Carpet Lab, transforming into a veritable laboratory where architects, designers, and individuals alike are encouraged to explore and innovate. Here, they can experiment with unique combinations of colours, textures, and yarns to adorn both public and private spaces. Since then, Besana has been a pioneer in the world of carpet manufacturing, earning recognition and acclaim for its exceptional craftsmanship and innovative approach.

At TAF, we believe that Besana is pushing the boundaries of creativity while staying true to their core values of quality and sustainability. Collaborating with designers from around the globe, Besana creates bespoke designs that seamlessly blend aesthetics with functionality, ensuring that every carpet is a work of art in its own right.

Their dedication to innovation is evident in the development of their online configurator, empowering customers to personalise their rugs with ease and precision. From intricate inlays to dynamic digital prints, Besana’s state-of-the-art processes allow them to bring even the most complex designs to life with unparalleled clarity and detail.

Moreover, with a focus on high-performance yarns and cutting-edge production techniques, Besana carpets offer durability, ease of maintenance, and stunning visual appeal.

What sets Besana apart is their unparalleled attention to detail and ability to cater to the unique needs of each client. Whether it's a residential project or a large-scale commercial installation, their team is committed to delivering tailor-made solutions of the highest quality.

“I grew up in a house that had carpet everywhere. Yet after thirty years I’m still amazed by the countless practical, hygienic and aesthetic advantages of this special textile covering. It needs to be explored in depth in order to be used to its best advantage”. Andrea Besana's comments provide a personal perspective on the enduring appeal and versatility of carpets. But it also introduces a key topic related to carpets: its resurgence in popularity, owing in part to advancements in production technologies that amplify its intrinsic characteristics while prioritizing hygiene and sustainability.

Over recent years, Besana Carpet Lab has spearheaded a series of studies and innovations aimed at elevating carpeting into a multifaceted covering that excels in performance on all fronts. Its utilization of premium yarns ensures effortless maintenance, with dirt easily vacuumed and washed away, thanks to its inherent ability to attract dust and prevent airborne dispersion—a unique trait not found in other flooring options. Besana Carpet Lab celebrates carpeting's versatility, seamlessly transforming any space and infusing it with distinctive character and individuality.

The product range includes carpets, moquettes, rugs and runners.

In line with this ethos, the company has unveiled its Design Manual—an invaluable resource that showcases the diverse array of design possibilities afforded by carpeting, whether used conventionally or in more experimental applications. Available for complimentary access on Besana's website, this manual illustrates the breadth of design opportunities, from monochromatic room schemes to intricate inlays and bespoke multi-dimensional carpets.

The Design Manual represents a tangible embodiment of Besana's forward-thinking perspective, underscoring carpeting's unmatched adaptability to meet the creative and functional demands of any environment.

Key characteristics of Besana products is that production processes are low impact and their creations are mostly recyclable, also thanks to ease of application - on any kind of existing surface - and removal. The speed and simplicity of laying means that Besana products can be used either in domestic spaces, usually articulated and restricted, or in public spaces, larger and with a higher frequency of access; the type of weave and yarn used guarantee low wear even in places where there are high levels of footfall.

What is more, every textile covering by Besana is certified as fireproof, anti-static and ensures an excellent level of soundproofing and resistance to sunlight, offering extreme comfort also for those using underfloor heating. And for those who still believe that textile flooring is a generator of dust, they are mistaken since Besana carpets see a reduction of 80% of dust in suspension.

Let us now introduce some of Besana’s most acclaimed products.

HIGH CURVES

Designed by Laura Pozzi Studio, High Curves embodies Seventies-inspired geometric designs, blending contemporary tones and refined colors with a bourgeois spirit. Its minimalist elegance and adaptable lines suit diverse spaces and lifestyles. Besana Carpet Lab debuts its hand-tufted rug collection, marrying fashion-inspired colors and patterns with artisanal craftsmanship. Each unique piece reflects a fusion of style, design, and raw materials, reminiscent of high fashion's sartorial quality.

 

GRAND HOTEL

Taking inspiration from the facades of historic hotels, Studiopepe's "Grand Hotel" collection exudes iconography and distinctive character. Created exclusively for Besana, this collection comprises three unique patterns, each drawing from the interiors of atmospheric hotels that have left an indelible mark on the collective imagination: Hotel Nacional, Hotel Overlook, and Hotel Fairmont. Infused with neutral tones accentuated by hints of white, black, blue, and green, each product within the collection radiates intensity and sophistication.

In this picture: Grand Hotel - Design: @studiopepe_official - AD & Styling: @gretacevenini - Ph: @mattiaparodi

 

RAY OF LIGHT

Evoking the rhythmic brilliance of the sun, Ray of Light breathes vitality into its geometric and dynamic pattern. Exclusively crafted by Marco Guazzini for Besana Carpet Lab, it captures the essence of sunlight filtering through shutters, infusing any space with a serene ambiance. Available in three color variations: Alba, Aurora, and Sera.